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NEWSLETTER:
================================================================
- Your BECANADA Free Internet Marketing Newsletter
May 2004 Issue #6 , Over 3800 Members worldwide.
================================================================

Post your classifieds ads FREE to 1000s of sites in only minutes
and automate your marketing now in less time - quickly
and easily... visit now:

http://www.becanada-mail.com/cgi-bin/freenl/r.cgi?|www.becanada.com/$/

=================================================================
= Special Issue - Leads Generation 101, 3 Guest Authors -
= Next Issue will feature - Ad Copy / Sale Copy Writing 101.
================================================================

Sections:
----------

[1] Welcome to Issue #6 !

Forward from the Editor...

- New Internet Marketing "Know How" Search Engine.
By Becanada

- New Internet Marketing Center Newsletters Added to Engine.

- Special Issue "Leads Generation 101".

- Learn more for free : Free Newsletters By Becanada
Subscribe instantly!

[2] Guest Article [Leads Generation 101, #1]:

"How to Get 100s of Free leads instantly
and turn them into sales every day.

By David Belton, CEO BEcanada

[3] Guest Article [Leads Generation 101, #2]:

"7 STEPS TO WEB SITES THAT SELL"
By Charlie Cook

[4] Guest Article [Leads Generation 101, #3]:

"100,000 Subscribers In 30 Days?"
Copyright 2004 Willie Crawford

[FREE] Free places, tools and resources to promote your website.

- 70+ Newest Free Classifieds Sites - post your free ad now!
- 100,000 Resources To Help you Marketing online.
- Internet Marketing 101
- Classifieds Marketing 101
- Email Marketing 101

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____________________________________________________________________

____________________________________________________________________

[1] Welcome to issue #6
Forward from the Editor...
____________________________________________________________________

Welcome to issue #6!

We would like to sincerely welcome you to issue #5 of
the BECANADA Free Internet Marketing newsletter.

In every issue you will find hot tips, tricks, free downloads,
resources and articles to help you marketing online more
effectively than ever before!

In this issue we feature a special issue all about "Lead
Generation 101" by 3 top internet authors.

Next issue we will feature "Ad Copy / Sales Copy 101".

New Internet Marketing "Know How" Search Engine!
By Becanada

Now search top authors and newsletters online - learn internet
marketing in only minutes... click on "SEARCH" at the top
of your screen to access. Every week NEW CONTENT is added.
Visit often.

Please see all sections to see just how fast you can
increase your "bottom line" in less time the easy way today!

Plus there will be links to top "How To" websites covering
all the most important methods [including tools] to help
you marketing online faster than ever before.

Becanada has been online for almost 8 years now and we would
like to share our insights and those of other top
internet marketers with you on a regular basis.

Welcome and enjoy!

PS: Next Issue will feature - Ad Copy / Sales Copy 101 !

David Belton
CEO BECANADA, Editor BFIMN


-----------------------------------------------------
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Subscribe instantly!
-----------------------------------------------------

You can get free information from top online marketers
today by joining Becanada's other free newsletters
and announcements services.

Including Cashlinks Newsletter, and Free Internet Marketing
Newsletter and more...

Every week get the top information from top online marketers.
Unsubscribe at any time.

Go to:

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Click on Newsletter, Free Newsletter and see other links
on the main homepage for additional free information sources
to aid you in increasing your results from online
internet marketing.

Also see:

http://www.becanada.com/isell/?

for the ISell Free Download and training newsletter.


================================================================
[2] Guest Article [Leads Generation 101, #1]:

"How to Get 100s of Free leads instantly
and turn them into sales every day.

By David Belton, CEO BEcanada
=================================================================

Today we will be discussing how to get FREE leads
- 100s of them per day - using your Isell Classifieds Service
and how to turn these leads into money.

This discussion is for all versions of Isell Classifieds including
Free, Silver, Gold, and Platinum users.

For members with the Paid Module installed - this section is especially
important, because members with the "Paid Module" have a special
system which will prompt users to UPGRADE their "free ad" at
the classifieds site when they post AND via email to a "paid ad".

For more information on Paid Module or other versions visit:

http://www.becanada.com/isell/prod.html?


Step By Step - Getting 100s of leads per day.
-----------------------------------------------

a] First install the Isell Classifieds

- if you need free install [any version], reply to this
email and include username, password and domain name for
install. To Order a Silver, Gold or Platinum version visit:

http://www.becanada.com/isell/prod.html?

IF you need low cost, feature packed website hosting, which
includes FREE install of Isell Classifieds go to:

http://www.best-host.com/?


b] Once setup, log into your admin control panel, and customize
your Isell Classifieds. Please make sure you have "ads" in
the parts to send ads out to people that place ads.


c] Update your website... on the NEXT screen will be a screen
to "CONFIRM" your site is active. This will add your ISELL
classifieds site to a list of Isell Classifieds sites
that receives 1000s of visitors a day... and you will
get leads [people posting ads], almost instantly.


d] To really BOOST YOUR leads [and number of people placing ads]
PER DAY to truly huge levels, submit your Isell Classifieds
site at:

http://www.becanada.com/$/?*REDIRECT=isell/addtosoftware.html*

This will add your Classifieds site to submissions software and
websites worldwide that will advertise your Classifieds Website.
Expect 100s of ads per day, from Classifieds submissions software.

Note:

IF you are using FREE HOSTING services, they may limit the
amount of ads/visitors you can accept per day or even per hour.
This can limit your results from your Isell Classifieds service.
In addition, free services have banner ads and/or pop up windows -
these detract from your results too.

You can get low cost hosting below, with NO banner ads, NO popups
and NO limitations on visitors or people posting ads at:

http://www.best-host.com/?

Also included is FREE install of your classifieds OR moving
your current classifieds [and databases] to this hosting
service.


Ok - I got all these leads!?! Now what?
-------------------------------------------

- First, your Isell Service will automatically send out ads
to each and every person that places an ad.

Silver, Gold and Platinum ISell Sites rotate ads and
headlines automatically.

- Second, you can EMAIL these leads.

Free Version owners can bulk mail or download these leads.

Isell Classifieds Silver, Gold, and Platinum members
can personalize emails to any category or entire database
directly from your online admin control panel or download
these leads.

- Third option - automatic continuous follow-up.

This is a power packed option. This will constantly email
every person that posts an ad at your classifieds [Free,
Silver, Gold, and Platinum users] with a SERIES
of timed and unlimited number of personalized sales messages.

This system is automatic, and requires no work on your part and
can be DIRECTLY connected into your ISell Classifieds
Service by our techs... as a new person posts an ad, they
are automatically added to the system for you - completely
"hands free".

See:

http://www.becanada.com/$/?*REDIRECT=autoresponders.html*


================================================================
[3] Guest Article [Leads Generation 101, #2]:

"7 STEPS TO WEB SITES THAT SELL"
By Charlie Cook
================================================================

Your web site is like a fight of stairs into your
business. Once you've got prospects to your home page
- your online front door - you want to move them to
action. If you miss a step or two, prospects will fall
and won't make it in the door to your business. If you
put the last step first and your first step last,
prospects won't find the steps you want them to take.

There is a hierarchy of information and elements you
need to present to prospects to make it easy for them
to become customers and clients. This is not what most
small business owners provide on their web sites. Most
sites lead with a boring description of services and
credentials. This tends to push prospects away.

Before you build your web site or start to fix a site
that isn't attracting as many clients as you'd like,
take a minute to clarify the objectives of your site.
Marketing objectives for web sites for most independent
professionals and small business owners should be:

a. Lead Generation - Build your list of qualified
prospects who are interested in your products and
services but not quite ready to make a purchase. First
time visitors to the site need to be able to quickly
identity if they are in the right place and determine
whether you can help them. Make it easy for prospects
to qualify themselves.

b. Establish Credibility- If people found your site by
searching the web, you have a lot of work to do to
prove that you can help them and deliver on what the
site promises.

c. Sell Your Products and Services - Of course you will
want to include information about your products and
services, but if you rush this step, you'll lose
prospects before you've created the context that will
move them to a purchase.

PUTTING YOUR STEPS IN SEQUENCE
Now that you know what you want your web site to do,
define the key elements that should be on your home page.
Put these in the correct sequence and more prospects will
do what you want. You'll generate more leads and more
sales. Here's how.

1. FEATURE YOUR MARKETING MESSAGE - At the top of your
home page include a one sentence marketing message that
describes what you actually do and the problems you solve.
For example, "Helping service professionals and small
business owners attract more clients" or "Helping you
create the ultimate personalized trip to Britain".

2. COLLECT LEADS - Place the sign-up for your free
newsletter, ebook, or catalogue at the top of your web
page. The right hand top corner is the optimal position.
Above the sign-up form don't just say "Enter your email
here for complimentary information". Make an offer, one
that will motivate your prospects to give you their
contact information. For example, "Sign Up for Britain's
best travel secrets." As an incentive on my site I offer
a free marketing guide to motivate people to subscribe
to my newsletter, with the result that 12-15% of site
visitors sign up for my ezine.

3. USE QUALIFYING QUESTIONS - Don't start with a
description of your services or products. Below your
marketing message, lead with qualifying questions,
that will help prospects understand the problems you
solve, engage your visitors' attention and create a
perception of need.

For example, if you sell ergonomic chairs, you could
ask, "Does your back ache at the end of a day at your
desk?" Or if you sell customized travel services to
Britain you could ask, "Are you interested in a
customized, hassle f*ree va*cation in the British Isles?”

4. BUILD CREDIBILITY - One-way to do this is to include
testimonials from satisfied clients. People will read
your marketing copy with a grain - or a whole shaker
- of salt. When people read what others say about the
amazing results you achieve, they are much more likely
to believe your claims. Limit your testimonials to
ones that are easy to believe, even if you did help
someone make ten million dollars.

The second part of establishing your credibility is
to demonstrate the value of your expertise by
providing prospects with helpful ideas. If you're in
the computer repair and maintenance business you might
include tips on identifying software conflicts and
keeping computers from crashing.

People like to do business with people they know and
trust so use your site to bring your company and
personality to life. Include links to your articles,
case studies and /or product demonstrations. Add a
photo of yourself or your employees to personalize
your site and move prospects to thinking of you as
a person.

5. SHOW PROSPECTS THE RESULTS YOU ARE SELLING - Include
thumbnails of products and services people can click
on in a side navigation bar on most of your site's
pages. Whatever you sell make sure to feature both
visual and verbal testimonials along with information
and images of your products and services.

On your individual service or product pages provide
examples of clients and customers using your services
or products. For ebooks, include tables of contents
and sample chapters. If you sell log homes, include
pictures of happy customers in their homes. If you
sell information, feature client testimonials.

6. TELL PROSPECTS WHAT TO DO - If you want people
to sign up for your newsletter, tell them to. To
get people to read the articles on your site,
tell them to. To increase the number of people
who view the pages describing your products and
services, include thumbnail images of your products
and tell them to click on the image for further
information. If there is a particular sequence of
steps you want prospects to take, tell them what
they are.

7. MAKE IT EASY FOR PROSPECTS - Place your contact
information, including email address and phone
number in an obvious location on every page,
particularly the home page. Include a link to
a contact form or place it at the bottom of your
home page, or both.

In your form, ask a few key questions to help
prospects clarify what it is they want to achieve
and get their phone number so you can follow up.
Their responses will help you prioritize who to
contact and help you focus on your most profitable
prospects.

Show prospects who are ready to engage your services
or buy your products how to do so. Coaches will want
to include a coaching inquiry form. People who sell
greeting cards, should include a quick link to so
people can place their orders.

Use the blueprint above to construct a web site
that sells. Build steps that will lead prospects
into your web site and motivate them to give you
their name, email address and phone number or to
contact you about your services or to buy your
products. Build steps that will move them from
prospects to clients and customers.
-
2004 © In Mind Communications, LLC. All rights reserved.
-
The author, Marketing Coach, Charlie Cook, helps
independent professionals and small business owners
attract more clients and increase their earnings
with the 5 Principles of Highly Effective Marketing.
Sign up to receive the Free Marketing Guide and the
'More Business' newsletter, full of practical tips
you can use at http://www.charliecook.net
*****


================================================================

[4] Guest Article [Leads Generation 101, #3]:

"100,000 Subscribers In 30 Days?"
Copyright 2004 Willie Crawford

================================================================

Two years ago, I sat in Joel Christopher's "Master List
Builder Seminar" listening to ideas on how to build my list
faster. The room was filled with seasoned on-line and
off-line marketers. They all told us that the money was in
the list... something we all knew intuitively.

People in the room shared just about every method
imaginable for building a list. They covered what worked,
what didn't, and what you definitely should not do. They
shared their personal experiences and the results of their
latest list building tests.

A few of the speakers had tremendous impact on me. One was
Paul Myers, whom I previously knew primarily from on-line
discussion forums. I had also enjoyed several LONG phone
calls with him. The other speaker whose message intrigued
me was Frank Garon. Frank spoke of buying lists of new
subscribers for less than a penny a name. He spoke of
something called "co-registration."

Terry Dean also validated for me the impact writing good
ezine articles can have at that seminar.

Frank Garon REVEALED that he and other top marketers
regularly joined together and bought batches of tens of
thousands....maybe 100,000 names. These names were
gathered via on-line forms placed on high traffic websites.
The forms offered more information on the types of
products and services that Frank and his friends offered.
The websites' visitors checked this box requesting more
information, and these names (along with datestamp, IP
address and other relevant information) was passed to the
opt-in name purchasers.

As I listened to this talk of building a list of 100,000 in
a month or less, I wondered, if it's so great, why isn't
everyone doing it? The answer that later became clear is
that many of the top marketers ARE doing it. It's not
their only method of building a list, but it's definitely
one of their most profitable.

The next question that popped into my tiny mind was, "Are
these really subscribers or will I be accused of spamming
if I send emails to these people?" These people do
actually opt-in to receive more information about starting
an on-line business. They do physically check a box
requesting more information be sent to them. That does
technically make them opt-ins.

Later, my coaches and mentors would share with me many
SECRETS. One was that when you have access to one of these
list, it's all about return on investment. We all know
that names purchased via co-opt systems are less
responsive. They are less responsive because the
subscribers don't know you - they don't have a relationship
with you.

These mentors went on to share that there was a proper way
to legitimately turn these opt-in "LEADS" into subscribers.
The method is very simple. In your first,
and every email to them, you remind them that they
requested more information of this type through an on-line
form. It doesn't hurt to include the date, IP address and
email address they subscribed from. Then you go on to
share some fantastic information with them... maybe in the
form of your ezine. In every contact with these purchased
names you also include an easy method for them to
unsubscribe.

If you provide genuine value, over time, you will build a
relationship with many of these leads. Many will
unsubscribe, but again - the important metric is return on
investment. that's what you need to track. If you start
out with 100,000 names but 6 months later that list has
dwindled down to 10,000 or maybe even 1000, what is the
lifetime value of those list members remaining? That's the
question you need to ask. You answer that largely based
upon what you currently earn for each subscriber on your
list.

Another concept that sank into my head at Joel's workshop
was the concept of building sub-lists. These are lists that
are kept separated based upon the source.
This allows you to send emails/offers to your lists based
upon list demographics or how they were acquired.

I now have many sub-lists. These sub-lists are from
articles I written, teleseminars I conducted, interviews I
given, course I've authored, website forms, joint ventures,
and co-registration purchases. Each list is generally set
up as an autoresponder that I can send select messages to.
My autoresponder system allows me to send out an unlimited
number of both scheduled and unscheduled messages.

The primary system I use cost me $19 per month for an
unlimited number of autoresponders with an unlimited number
of messages. I can pre-schedule message for up to 24
months. This fantastic autoresponder deal is available
through http://ProfitAutomation.com

ProfitAutomation.com does have very strict policies on how
these autoresponders can be used to prevent spam accusation
problems! There is also a limit on the number of new names
you can import at a time. For that reason, I recommend that
when dealing with co-registration emails you use the
autoresponders at: http://Therealsecrets.com/co-reg/

I also recommend that with co-registration names you not
email to them too often. I send them a few emails, spaced
over several months. In those emails, I provide information
of genuine value... on the topic of building an on-line
business AND I invite them to join my regular ezine list.
In each email, I inform them of how and why they are
getting the email AND provide a convenient unsubscribe link.

Over the years, I've spent many thousands of dollars on
co-registration lists. The quality has varied. The best
deal I have discovered is through the "Nitro Guys." They
can deliver 100,000 names in 30 days. If you want less,
they have an "auto-ship plan" where they send you 25,000
names a month. These names are in CVS format which mean you
can import them directly into many list management and
autoresponder systems. Some systems, including
ProfitAutomation.com, mentioned above, do limit the number
of names you can import at a time... so read the terms of
service before signing up.

I mentioned the "Nitro Guys. I was attracted to them by
the following intriguing headline:

"Ever Wonder How Top Marketers Get Thousands Of Subscribers
On Their Lists While Everyone Else Struggles To Just Get A
Couple Hundred?"

I clicked through to their site to complete the education I
had started at Joel Christopher's workshop…

They taught me all about the system a lot of top marketers
use to build their lists fast. Their service provides me
with a great return on investment. That's what keeps me
going back. For more on their services visit:
http://Therealsecrets.com/co-reg/

There are no real magic bullets. I've found the names
purchased through co-registration services much less
responsive than the names acquired from visitors to my
website. However, I have grown to consider opt-in
co-registration names to be a vital part of my marketing
mix. Maybe you will too? Give it some thought. And
now… you know one of the secrets to building a mailing list
of 100,000 in 30 days.


----------------------------------------------------
Willie Crawford has been teaching others how to build an
on-line business since late 1996. Frequently featured in
radio, magazine and newspaper articles and interviews,
Willie teaches the average guy what the top marketers are
doing but seldom talking about. For example, Willie
demonstrates the power of automated residual income through
his system at:
http://ProfitAutomation.Com Visit now for a business boost.

________________________________________________________________

[FREE] Free places, tools and resources to promote your website.
____________________________________________________________________

ED NOTE:

Below is a list of websites where you can advertise your website[s]
free [or at very low cost], tools to help automate sales, traffic
and leads generation, and other resources to help promote your
website[s] and/or make your website[s] more successful.

We encourage members to forward resources they believe would be
of benefit to all members. Please forward to sales@becanada.com .


- Classifieds Marketing 101
================================================================

Learn how to use classifieds ads to generate sales, traffic
and leads in less time the easy way - and automate your
income today. Visit:

http://www.becanada-mail.com/cgi-bin/freenl/r.cgi?|www.becanada.com/class/?FREEBIMC*


- New Free Classifieds Sites
================================================================

Newest list of free classifieds to come online this month
are below. For complete list, see:

http://www.becanada-mail.com/cgi-bin/freenl/r.cgi?|www.becanada.com/isell/?FREEBIMC*


- Internet Marketing 101 Website.
================================================================

Learn how to market online effectively and increase sales,
traffic and leads generation at your website[s] - easily
and quickly. Also includes articles, resources and tools
to automate this process to. Visit now:

http://www.becanada-mail.com/cgi-bin/freenl/r.cgi?|www.becanada.com/marketing/?FREEBIMC*

====== NEWEST FREE CLASSIFIEDS: =========

Newest Sites in since the last issue [direct links]:


http://24hrpay.com/cgi-bin/classifieds.cgi
http://profits2003.com/cgi-bin/c/classifieds.cgi
http://www.areacode603.com/cgi-bin/classified/classifieds.cgi
http://gullickson.netfirms.com/cgi-bin/classifieds.cgi
http://www.24hrpay.com/cgi-bin/classifieds.cgi
http://www.spotlink.biz/cgi-bin/classifieds.cgi
http://www.eliteads.hypermart.net/cgi-bin/class/classifieds.cgi
http://www.cargills.us/cgi-bin/c/classifieds.cgi
http://www.a1ebiz.net/cgi-bin/clp/classifieds.cgi
http://freeads4millions.com/cgi-bin/c/classifieds.cgi
http://urcash.netfirms.com/cgi-bin/classifieds.cgi
http://gr8cashsites.com/cgi-bin/classifieds.cgi
http://thirdsphere.netfirms.com/cgi-bin/classifieds.cgi
http://www.allyourbizneeds.com/cgi-bin/classifieds/classifieds.cgi
http://www.divanpsy.com/cgi-bin/classif/classifieds.cgi
http://www.digiproducts.net/cgi-bin/class/classifieds.cgi
http://juliannasgiftshop.com/cgi-bin/c/classifieds.cgi
http://www.inet-profit.com/cgi-bin/classifieds/classifieds.cgi
http://www.webadder.com/cgi-bin/cgi-bin/classifieds.cgi
http://ruthes-secretroses.com/cgi-bin/class/classifieds.cgi
http://www.freeme.us/cgi-bin/class/classifieds.cgi
http://janes-place.com/cgi-bin/class/classifieds.cgi
http://www.easy-website-building.com/cgi-bin/classifieds.cgi
http://www.makemoneyw-us.com/cgi-bin/classifieds.cgi
http://trafficallthetime.com/cgi-bin/classifieds.cgi
http://www.a1ebiz.net/cgi-bin/clppro/classifieds.cgi
http://www.3dminded.com/cgi-bin/class/classifieds.cgi
http://www.imaginations-publishing.com/cgi-bin/c/classifieds.cgi
http://www.keytowebwealth.com/scgi-bin/classifieds.cgi
http://www.biztoolreview.com/cgi-bin/classy/classifieds.cgi
http://www.mweffa.com/class/classifieds.cgi
http://rgg3.netfirms.com/cgi-bin/classifieds.cgi
http://www.mweffa.com/classpro/classifieds.cgi
http://www.prepare2succeed.com/cgi/classifieds.cgi
http://www.keytowebwealth.com/cgi-bin/c/classifieds.cgi
http://www.thewavesolution.com/cgi-bin/class/classifieds.cgi
http://www.thewavesolution.com/cgi-bin/class1/classifieds.cgi
http://moneykey.ca/cgi-bin/c/classifieds.cgi
http://amazinglovemarketing.com/cgi-bin/c/classifieds.cgi
http://www.freeads4millions.com/cgi-bin/cl/classifieds.cgi
http://www.cyberwyz.net/cgi-bin/class/classifieds.cgi
http://bizoptoday.com/scgi-bin/c/classifieds.cgi
http://www.classifieds.weblodge.net/cgi-bin/classifieds.cgi
http://www.whateversource.com/cgi-bin/isell/classifieds.cgi
http://ifyoubuildit.biz/cgi-bin/classifieds.cgi
http://www.c-e-hosting.com/cgi-bin/class/classifieds.cgi
http://www.exit-traffic-exchange.com/cgi-bin/classifieds.cgi
http://amazinglovemarketing.com/cgi-bin/c/classifieds.cgi/classifieds.cgi
http://rainbowauctions.com/cgi-bin/class/classifieds.cgi
http://www.marketingentrepreneur.biz/cgi-bin/classifieds/classifieds.cgi
http://leohnora.hypermart.net/cgi-bin/classifieds.cgi
http://camarillo.netfirms.com/cgi-bin/classifieds.cgi
http://www.ezebizz.com/cgi-bin/classads/classifieds.cgi
http://www.midweekdigest.com/cgi-bin/isell/classifieds.cgi
http://bouquetofenterprises.biz/cgi-bin/class/classifieds.cgi
http://www.fastadz.com/cgi-bin/classifieds.cgi
http://www.plug-in-profit-website.com/cgi-bin/class/classifieds.cgi
http://gr8cashsites.com/scgi-bin/classifieds.cgi
http://www.not-just-money.com/cgi-bin/classifieds/classifieds.cgi
http://www.ab2yz.com/cgi-bin/class/classifieds.cgi
http://www.ebooks-marketplace.com/cgi-bin/Gold/classifieds.cgi
http://www.whoteva.net/cgi-bin/classifieds.cgi
http://www.f4ebony.com/cgi-bin/C/classifieds.cgi
http://www.tecnet.netfirms.com/cgi-bin/classifieds.cgi
http://www.yourbizopps.net/cgi-bin/classifieds.cgi
http://www.bizjunction.org/cgi-bin/class/classifieds.cgi
http://digital-ebooks.com/cgi-bin/c/classifieds.cgi
http://www.smokyjoes.com/cgi-bin/classifieds/classifieds.cgi


- Email Marketing 101 Website.
================================================================

Learn how to market online effectively and increase sales,
traffic and leads generation at your website[s] - easily
and quickly. Also includes articles, resources and tools
to automate this process to. Visit now:

http://www.becanada-mail.com/cgi-bin/freenl/r.cgi?|www.becanada.com/email/?FREEBIMC*


- 100,000 Resources To Help you Marketing online.
================================================================

Get all the links and resources to help you market online
including the following resources sections:

[Free Classifieds]
[Search Engines & FFALINKS]
[Paid Classifieds]
[Banner Exchanges]
[Newsgroups]
[Ezines/Newsletters]
[Bulletin Boards/Webboards]
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